of play.

We believe play is an essential component of children’s well‑being. Welly is dedicated to ensuring all children have the opportunity to jump in, experience the adventure, and reap the physical and emotional benefits of play. 

Community Impact


employee hours
donated in 2023 to
10+ organizations

Annual Welly Day
of Service at
St. Paul Parks


bandages shipped
to Red Cross locations
across the US

What We Believe

Create Access to Play image

Create Access to Play

We support equitable access to play for underserved communities and children in need through building playgrounds, toy donations, enabling youth sports participation to connecting children to the outdoors. 

Encourage Safe Play image

Encourage Safe Play

We support safe play through raising awareness and education of families about safe play. This is done by supporting organizations that provide the tools and support to communities, ensuring the safety of all children during play. 

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Support Return to Play

We actively support return to play in communities through employee volunteerism and product donations. Our aim is to bring joy and ease to everyday healing, and help enable children to resume playing. 

Certified B Corporation

We are proud to be B Corp Certified

B Corp sets the standard for measuring a company’s impact: social, environmental, and governance. We were certified in our first year in the market. Our commitment is more than what we do, it's how we do it.  

B Corp Facts

  • Our packaging is
    100% recyclable,
    yes- even the tins! 
  • We were carbon neutral
    for scope 1 and 2 emissions
    for 2023 and commit to
    maintaining carbon
    neutrality going forward
  • 76% of Welly's
    workforce is
    comprised of
    female employees